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We are BeautyAnswered

Find everything you need for beauty, fashion, and self-care right here. Whether you're looking to revamp your skincare routine, master the latest makeup trends, or discover up-and-coming fashion hacks, we are here to help you be your most fabulous self.
40M
annual readers
250,000+
fact-checked, original articles
500,000+
online community
Over 22 years
of trust
Our Values
our values

Explore, discover, learn

Our mission is to empower you with the knowledge and inspiration you need to feel confident and beautiful in your own unique way. We believe that there's no one-size-fits-all approach to beauty and that true radiance comes from embracing what makes you, you. That's why we're committed to providing inclusive, accessible, and judgment-free content that celebrates what makes each of us unique. 
Getting Started

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who we are

The team behind BeautyAnswered

Vasia Pobedinski

Vasia Pobedinski

Group General Manager

Committed to delivering informative, engaging content that resonates with readers, Vasia focuses on making complex...
Johnny Slakva

Johnny Slakva

Engineering lead

Johnny earned his Master's in computer science from Donetsk National Technical University. When he's not working on...
Jason Ocampo

Jason Ocampo

Website Producer

Jason is a driven web developer and digital marketing specialist passionate about creating engaging online experiences....

Our work has been recognized by

The New York Times Forbes Bloomberg Los Angeles Times The Guardian The Washington Post TED TIME Harvard University BBC
The New York Times Forbes Bloomberg Los Angeles Times The Guardian The Washington Post TED TIME Harvard University BBC
editorial team

Our experts and editors

Margaret Lipman

Margaret Lipman

Writer and editor

With years of experience as an educator, Margaret Lipman produces thoughtful and informative content across a wide range...
Miles Almadrones

Miles Almadrones

Editor

Miles has been writing for BeautyAnswered since 2022, drawing from his background in last-mile logistics and his...
Lucy Maddox

Lucy Maddox

Editor

Lucy’s international upbringing in Hong Kong and love for literature have shaped her multifaceted background. She...
Annette Maxon

Annette Maxon

Editor

Annette Maxon is a freelance writer and jewelry professional living in Seattle, Washington. Never one to limit herself,...
Amanda Holland

Amanda Holland

Writer

With career experiences that have used both math and grammar, Amanda Holland is a freelance writer and BeautyAnswered...
Tiffany Park

Tiffany Park

Writer

As an education, health, and communications writer for BeautyAnswered, Tiffany Park is dedicated to improving...
Tricia Christensen

Tricia Christensen

Writer

With a Literature degree from Sonoma State University and years of experience as a BeautyAnswered contributor, Tricia...
Malcolm Tatum

Malcolm Tatum

Writer

Malcolm Tatum, a former teleconferencing industry professional, followed his passion for trivia, research, and writing...
Rachel Gargano

Rachel Gargano

Rachel is a seasoned registered dietitian with over 15 years of experience in Martinez, California. She holds a master's...
Meet the rest of our writers
Fact Checking
vetted for accuracy

Editorial integrity

In the world of beauty and fashion, it can be hard to separate fact from fiction. That's why we're committed to providing accurate, trustworthy information that you can rely on. We consult with dermatologists, makeup artists, fashion experts, and other industry professionals to bring you the most up-to-date and reliable information. And we're not afraid to call out misleading claims or questionable trends—that’s because we believe that true beauty is all about keeping it real.
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Reach curious minds

Are you a brand that shares our passion for empowering people to look and feel their best? Do you offer products or services that align with our mission of promoting confidence, self-care, and authentic beauty? If so, we'd love to partner with you! Our readers trust us to provide honest, reliable recommendations, and they're always on the lookout for brands that can help them up their beauty game.

So, if you're ready to get your brand in front of our fabulous audience, give us a shout! 
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At BeautyAnswered, we're on a mission to help you navigate the exciting, ever-changing world of beauty and fashion with confidence and style. Our expert-backed content covers everything from skincare and makeup to fashion trends and self-care strategies, providing you with the knowledge and inspiration you need to look and feel your best every single day.
Vasia Pobedinski

Vasia Pobedinski

Group General Manager

Committed to delivering informative, engaging content that resonates with readers, Vasia focuses on making complex topics accessible without sacrificing substance to keep BeautyAnswered a trusted online source. By blending clarity with detailed insights, Vasia ensures the publication provides high-quality content that empowers readers to expand their knowledge and make confident, informed decisions.
Johnny Slakva

Johnny Slakva

Engineering lead

Johnny earned his Master's in computer science from Donetsk National Technical University. When he's not working on websites, he enjoys playing guitar and going on hikes. Johnny has also shared his knowledge by teaching programming classes at a technical school.
Jason Ocampo

Jason Ocampo

Website Producer

Jason is a driven web developer and digital marketing specialist passionate about creating engaging online experiences. With a B.S. in Information Technology from the Polytechnic University of the Philippines and seven years of experience, he has honed his skills in web development and digital marketing. Jason's strong work ethic, attention to detail, and adaptability enable him to deliver innovative, high-quality solutions.
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Our latest articles, guides, and more, delivered daily.